Riding the Third Wave: CBS News and Steve Case Tackle the Digital Era

The internet changed everything, and it’s about to happen again–will you be ready? The Third Wave is coming. Steve Case, best known as the co-founder of AOL (alongside our very own President and CEO, Marc Seriff), will join an impressive list of local Austin entrepreneurs- including moderator Natalie Madeira Cofield of Walker’s Legacy- in the business and networking event of the spring.

With the release of his newest book, The Third Wave: An Entrepreneur’s Vision of the Future, Case is embarking on a city-to-city book tour- with Austin promising to be his most interesting stop to date. CBS News recently sat down with Case to discuss what he deems the “third wave” of the digital era.  Read CBS News’ profile below, and purchase tickets to this can’t-miss event for Central Texas’ business community here.

One leading pioneer of the technology revolution suggests not quite. In his new book, “The Third Wave: An Entrepreneur’s Vision of the Future,” AOL co-founder Steve Case outlines how the Internet must be “taken to the next level” for what he calls the “third wave” of the digital revolution.

Case himself was the pioneer of the “first wave,” when he co-founded America Online in 1985. It started with only 3 percent of people online for just one hour a week during the primitive dial-up days, then went on to become involved in one of the biggest media mergers ever.Capture2

Companies like AOL laid the foundation for the “second wave,” of companies like Facebook and Google that expanded the Internet with search and social networking capabilities. The third wave, Case said, must now integrate the Internet into “every aspect of our lives,” from health care to education.”

“Take health care for example. Right now if you go to the hospital, it works about the same way it did 20 years ago,” Case told “CBS This Morning” Monday. “Or education … the way most kids learn now is about the same. New systems that allow for more personalized, adaptive learning [are] becoming more possible..”

But doing this will be a challenge, Case said.

Capture“Occasionally, you’ll get lucky and have an overnight success, but the perseverance that is necessary to really revolutionize learning or food or health is going to require a kind of long-term, built-to-last mentality,” Case said.

And for that, tech companies and the government must play an active role, Case said

Read the entire feature here.

Steve Case joins Marc Seriff, Natalie Madeira Cofield, Capital Factory’s Josh Baer, Stealthco.world’s Brett Hurt, Silicon Labs’ Tyson Tuttle, and BuildaSign’s Dan Graham, and Cindy R. WalkerPeach, PhD, from the Austin Technology Incubator, on April 25. Tickets are still available and can be purchased here.

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